So the weekly in the weekly links has been subject to a little license of late because of some logistical issues surrounding time management and deliverables. Plus I forgot to do it last week. So here are the search links that carry to most mojo this week. Like a witch doctor. But for SEO. And [...]
Category Archives: Search Matters
The Emergence of Local Search
August 1, 2007 – 9:45 am
When was the last time you needed more information on a nearby restaurant, yoga studio, mechanic, or other service near your neighborhood? How did you find that information? Did you search for it?
If so, you’re not alone; the Internet is fast becoming the first place consumers look for local business and service information. According to [...]
Google Explains Site Penalties
July 25, 2007 – 12:48 pm
This is Part 2 in an 5-part series of posts on a recent SEMNE session that gave the audience access to a Google staffer who gave useful tidbits of “insider†knowledge. Dan Crow, Program Manager of Crawl Systems, was the guest speaker to an audience of about 100 who ranged from SEO novices to industry [...]
Monetizing YouTube Traffic
July 10, 2007 – 3:32 pm
In a recent post on international video search, we looked at the new portals being launched by YouTube and MySpace, and how they could open new marketing channels to a global audience. But how exactly does a YouTube video translate into SEO results, and does that traffic have any commercial value?
Videos grab attention
The connection between [...]
Search Matters Weekly Search = $array[]
June 28, 2007 – 8:06 am
Dust off the O’Reilly PHP manual and get ready for a linkdump(). Just add your own while{} to this, loop, output, rinse and repeat.
[0] => Blogs are the new Rolodex, baby. Boost your career with your blog network you tech savvy internet writer, you. (Boston.com)
[1] => Ripped from the headlines: How Law & Order, [...]
Search Matters Weekly Search Nougat
June 21, 2007 – 8:34 am
Just like the nutty sweet paste in the middle of your afternoon candy bar, this week’s search links will pack a powerful burst of sugary energy to get you through the rest of the day. Unless you’re allergic to nuts; in which case, that tingling you may be feeling is probably anaphalixis. Two words. [...]
The New Ask.com: Part 2
June 19, 2007 – 8:17 am
We’re confident ‘video killed the radio star’ and we have now learned the algorithm killed Jeeves - but where does that leave us with the Ask.com search results? In The New Ask.com: Part 1 Francis discussed the aesthetics of the new interface and SERP pages. In Part 2, I’ve taken a high-level look at couple [...]
Google Universal Search makes integrated SEM essential
May 30, 2007 – 10:38 am
What is Google’s Universal Search
Google’s introduction of Universal Search essentially brings together the various types of searchable internet content sources into one, allowing results to range across all silos of the Google landscape, including categories that were previously segregated. These silos include book search, blog search, image search, local search, video search, web search, [...]
Search Matters Weekly Search Mélange
May 23, 2007 – 11:04 am
So last week, I started the weekly search marketing links naming convention. Just to recap, we’re trying to decide on what we’re calling the weekly links (e.g. Mélange…last week is was search hotness). So why Mélange? Well, mélange means a mixture or hodgepodge. So I thought it was appropriate for the weekly smörgÃ¥sbord of farm [...]
