This is the first in a monthly series of posts highlighting the humorous, ridiculous and absurd in the world of search engine listings. In an age of automated keyword research and campaign management, with rich internet technologies evolving faster than the people who use them, some weird, funny stuff is bound to happen. [...]
Category Archives: Google
Will Google’s Universal Search Kill the SEM campaign?
May 18, 2007 – 9:34 am
I know it’s a stretch but I can’t get that Buggles song out of my head. So what does that have to do with Google and Universal Search? Well, everything.
As you can see above, a search for “Video Killed The Radio Star” (and it did BTW), not only has the the old Google navigation changed [...]
Lee Odden is #1 for “Lee Odden” (Oh wait: that doesn’t matter anymore.)
May 17, 2007 – 3:51 pm
Lee Odden posted on personalization of search results, and how customized search results spelled the end of conventional ranking reports. He then proceeded to blast an unnamed SEO company for mentioning that they use WebPosition to provide ranking reports for their clients:
At a recent conference I attended, a speaker from a very large search engine [...]
Search Matters Weekly Search Hotness
May 16, 2007 – 2:32 pm
Normally I just post search links here with the exaggeratedly plain title “Search Matters Weekly Search links”. Well, you know what? We need to add a pinch of SEO spice to this weekly mélange of tasty Search goodness, so I’m going to try out some cinnamony sweet new titles and, in the spirit of [...]
Microsoft to buy Yahoo: Redux. Ad Nauseam.
May 4, 2007 – 10:43 am
Word on the street is that, in light of their latest loss to Google over Double Click and the new Google Apps (MS Office killer) and a possible Google OS beta to be released soon, Redmond is back in talks with Yahoo about a possible merger; even though the business advantages to this merger appear [...]
Click Fraud: Are Your Campaigns Safe?
May 1, 2007 – 10:25 am
Since the advent of paid search engine marketing, click fraud has been a growing area of concern for search engine marketers. Estimates of the scope of click fraud vary from 10% to 35% of all click activity. If not detected, click fraud can rob your company of both your marketing dollars [...]
Search Matters Weekly Search Links 4/25/2007
April 25, 2007 – 2:19 pm
Blogs, social networks and personalized search are all making headlines this week. All this fancy pants social media and uppity blog talk gets me cranky. I remember a time when you didn’t have to worry about RSS food and XML whatsits and tag storms, or whatever. You just built a static website with a [...]
Search Matters Weekly Search Links 4/18/2007
April 18, 2007 – 9:21 am
Google Bombing, Wikipedia vandalism and the future of Google search are making the top headlines this week.
Is Stephen Colbert the Greatest Living American? You decide. (SEOmoz)
Now that Google is an advertising giant, will search get abandoned and/or outsourced? (Gord)
Search for regulated industries? Who knew? (Catalyst Blog)
Want to know how far you walked after dinner last [...]
Search Matters Weekly Search Links
April 4, 2007 – 2:31 pm
There are a lot of hot search topics going on this week from litigation, to PPA, to Google’s right hand not know what their left hand is doing. Try to keep up.
Google’s Website Optimizer is now out of beta in into …whatever Greek letter comes after beta. Is it cloaking? Is Google so big that [...]
The Google is Coming. The Google is Coming.
March 27, 2007 – 3:29 pm
Like the last invaders from back in ‘75 (Seventeen Seventy Five that is), it seems that Google, a new dreadnought, has its sights on Boston and they’re planning on more than a fortnight’s stay. Amidst not so subtle clues, like job listings for Google and YouTube for the Boston area and search insider gossip, the [...]
