This is Part 1 in an 5-part series of posts on a recent SEMNE session that gave the audience access to a Google insider. Dan Crow, Program Manager of Crawl Systems, was the guest speaker to an audience of about 100, ranging from SEO novices to industry experts.
Google displayed a new degree of openness [...]
Category Archives: Search Engines
Google: Flash Fixes Can Be “Dangerousâ€
July 16, 2007 – 8:38 am
Search Matters Weekly Search Declaration
July 12, 2007 – 2:22 pm
We skipped the links last week because we were all celebrating the Fourth of July in a 100% real American hero, patriotic way. Even the two dudes on the organic team from Canada. We take that very seriously here. Like SEO. Nothing says red blooded American Apple pie like some good ole patriotic SEO. So [...]
Search Matters Weekly Search = $array[]
June 28, 2007 – 8:06 am
Dust off the O’Reilly PHP manual and get ready for a linkdump(). Just add your own while{} to this, loop, output, rinse and repeat.
[0] => Blogs are the new Rolodex, baby. Boost your career with your blog network you tech savvy internet writer, you. (Boston.com)
[1] => Ripped from the headlines: How Law & Order, [...]
The New Ask.com: Part 3
June 21, 2007 – 9:57 am
This is the third and final installment of our assessment of the new Ask.com. As the resident linguist here, I will discuss some of the natural language technologies that have been foregrounded in the new interface. And, as a member of the paid search team, I will discuss the impact of the new [...]
Search Matters Weekly Search Nougat
June 21, 2007 – 8:34 am
Just like the nutty sweet paste in the middle of your afternoon candy bar, this week’s search links will pack a powerful burst of sugary energy to get you through the rest of the day. Unless you’re allergic to nuts; in which case, that tingling you may be feeling is probably anaphalixis. Two words. [...]
The New Ask.com: Part 2
June 19, 2007 – 8:17 am
We’re confident ‘video killed the radio star’ and we have now learned the algorithm killed Jeeves - but where does that leave us with the Ask.com search results? In The New Ask.com: Part 1 Francis discussed the aesthetics of the new interface and SERP pages. In Part 2, I’ve taken a high-level look at couple [...]
The New Ask.com: Part 1
June 11, 2007 – 7:58 am
Behold the new and, in our opinion, improved Ask.com. Now more Web 2.0-er! With all the talk about GUS and it’s impact on search, this quiet little launch might have gone unnoticed, except for that fact that SEO’s notice everything. We’re methodical like that. We took a look at the new interface and the results [...]
What does ‘Meaning’ Mean to a Search Engine?
May 30, 2007 – 1:15 pm
Outside of the government and universities, no one hires more people with PhDs in linguistics than search engines. One major reason for this is that a search engine needs to deliver results that are not based on the string of characters you type into the search box, but instead based on what your string [...]
Google Universal Search makes integrated SEM essential
May 30, 2007 – 10:38 am
What is Google’s Universal Search
Google’s introduction of Universal Search essentially brings together the various types of searchable internet content sources into one, allowing results to range across all silos of the Google landscape, including categories that were previously segregated. These silos include book search, blog search, image search, local search, video search, web search, [...]
Search Matters Weekly Search Mélange
May 23, 2007 – 11:04 am
So last week, I started the weekly search marketing links naming convention. Just to recap, we’re trying to decide on what we’re calling the weekly links (e.g. Mélange…last week is was search hotness). So why Mélange? Well, mélange means a mixture or hodgepodge. So I thought it was appropriate for the weekly smörgÃ¥sbord of farm [...]
